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Our new collections are on their way!

January 28, 2010

Exciting day today – our lovely new Spring Summer collections are winging their way to our warehouse. It’s always gratifying, after months of hard work (we had to start planning these almost a year ago!) to see the fruits of our labour arrive safely, box-fresh and bright. Remember this time last year? Doom-and-gloom in the City, credit crunch headlines day after day, a grey, wet winter… so we reacted by injecting colour, and joy, and fun into our normally more muted styles. We were also having a sweet-tooth moment, hence the new names: Tutti Frutti (remember those penny sweets?) and Cupcake (check out this recipe for Hummingbird Bakery’s Red Velvet cupcakes. It’s weird, but it totally works. Yum!).

Here’s a sneak preview of our favourite… Hope you like it! (They’ll be on our website by next Thursday…)

Tutti Frutti nursing bra and short

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