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What’s the best way of displaying our lingerie? February 19, 2009

Posted by Jules Fossett in Lingerie.
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We’re always being asked about the best way of displaying our lingerie by new stockists . It’s tough for small shops as there often isn’t the space or fittings are expensive. So we love Paulina’s solution:

Beautiful maternity boutique Paulina

Beautiful maternity boutique Paulina

The luxurious padded satin purple background instantly draws the eye, but you could create the same effect on a budget by papering a feature wall in a a bright, stand-out wallpaper. Decoarte wooden hangers with satin bows, hang 1 or 2 sizes of the key styles from evenly spaced hooks, and store the rest of the stock in pretty wicker baskets below. Your customers will ask you for their size, you’ll get them in the fitting room and hey presto, it’s a sale!

Let us know your top display tips!

Lucky, lucky me! February 18, 2009

Posted by Jules Fossett in Lingerie.
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I’m normally not that excited to get our post… bills, bills, bills, the odd return, samples from China, stationery catalogues (Viking, please stop!) but today was different. I received the most BEAUTIFUL lingerie from my friend Niki at Made by Niki. The quality is amazing, the fit perfect, and I know i’ll feel pretty damn glam on my WD.  Thank goodness she hasn’t thought about starting a maternity collection (unlike every other brand in town…) as we’d be in serious trouble! If you’ve had your baby and may be in need of a little tummy control (aren’t we all) then check out her fab Magic Bum/Tum girdles. Who knew shapewear could be sexy?

sexy wedding undies

sexy wedding undies